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Push Pull Sales & Marketing

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Podcast

Capturing Email Addresses with Quizzes with Josh Haynam (ep. 59)

November 29, 2017

Capturing Email Addresses with Quizzes

In this episode, Shari speaks with Josh Haynam the founder of the interactive quiz builder: TryInteract.com. Josh struggled to grow his business for 3 years before hitting a key turning point & growing by 300% within 10 months. He is going to be sharing what has worked for him & his business as well as sharing more about his own product where you can create custom quizzes on your website to capture user info.
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Filed Under: Marketing, Podcast, Resources Tagged With: build email list, Capturing Email Addresses with Quizzes, digital marketing, email building, email campaigns, email marketing, Marketing, website quizzes

Sell without Being Sleazy with Michelle (ep. 58)

November 14, 2017

Sell without Being Sleazy

Today, I am speaking with Michelle Weinstein. She is sales strategist who specializes in helping entrepreneurs learn how to sell without being sleazy! She has pitched her way onto Shark Tank, raised over $1M for her last company, & has gotten her products into Costco & The Vitamin Shoppe. Michelle has used the same formula to make all of these things happen, & she is on the podcast to speak more about these ideas.
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Filed Under: Podcast, Sales Tagged With: how to sell, sales strategies, sales tips, sell without being sleazy, selling tips, the pitch queen

Sell the Way Your Customers Want to Buy with Kristin Zhivago (ep. 57)

October 25, 2017

In this episode, Shari speaks with Kristin Zhivago. She is the president and founder of Zhivago Partners, a digital marketing management company, she speaks worldwide about the customer’s buying process, and is the author of Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy. Kristin’s specialty is being able to map out the customer’s buying journey and recognize the role that the internet plays in the buying process.
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Filed Under: Marketing, Podcast Tagged With: buying process, customer needs, Kristin Zhivago, roadmap to revenue, sell the way your customers want to buy, what do customers want

Creating & Promoting a Blog Post – Beginning to End (ep. 56)

September 29, 2017

In this episode, Shari talks about the various steps involved in publishing & promoting an article for a website. There are a lot of small pieces that go into each & every article, & the hope is that this episode will spark some new ideas for you!
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Filed Under: Blogging, Marketing, Podcast Tagged With: blogging, content marketing, content promotion, promoting a blog post, promoting your work

Your No Fear Career with Robin Fisher Roffer (ep. 55)

September 6, 2017

Robin Fisher Roffer is one of the world’s premiere brand strategists having launched and reinvented huge brands such as Animal Planet, CNN, Comedy Central, Discovery, Disney Channel, FOX, Lifetime, and MTV – just to name a few! In this episode, Robin and Shari talk about facing fears in the face of change, taking those micro-risks, combatting imposter syndrome, & more.
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Filed Under: Marketing, Podcast, Self-Improvement Tagged With: career advice, career success, overcome fear, robin fisher roffer, your no fear career

Experiential Marketing Meets Tech with Steve Alexander (ep. 54)

August 30, 2017

Marketers are turning to tech companies to aid in their experiential marketing efforts to help their brands and events stand out from the crowd. In this episode, Shari speaks with Steve Alexander who is an emerging tech expert and the CEO of MVRK. They discuss the technology behind in-person marketing experiences and tips to make a brand experience go viral.
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Filed Under: Marketing, Podcast Tagged With: experience marketing, experiental marketing, incorporating tech, live marketing, Marketing, marketing strategies, mvrk marketing, steve alexander

Don’t Be Afraid of the Internet (ep. 53)

August 24, 2017

Don't Be Afraid of the Internet

While working with various businesses, Shari has heard similar fears about the internet and digital media come up time and again. Businesses fear that their content will be met with spammers and trolls, but by avoiding digital media, they are avoiding their customer base. Here’s why you shouldn’t be afraid of the internet…
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Filed Under: Marketing, Podcast Tagged With: digital marketing, don't be afraid of the internet, small business marketing, social media, social media concerns, social media marketing

Branding & Logo Design Advice with Yali Saar of Tailor Brands (ep. 52)

August 2, 2017

Branding & Logo Design Advice with Yali Saar

In this episode, Shari is speaking with Yali Saar who is the co-founder of Tailor Brands, which is a company that helps you create professional logos within minutes. We have used Tailor Brands for both this podcast & the parenting website that I co-founded & are excited to talk all things branding & logo design with Yali.
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Filed Under: Marketing, Podcast, Resources Tagged With: branding advice, branding tips, easy logo, how to create a logo, make a logo, tailor brands, what makes a great logo

Interview with Stan Sher – President of Dealer eTraining (ep. 51)

July 19, 2017

Evolution of the Car Industry with Stan Sher

In this episode, Marcello & Stan Sher of Dealer eTraining talk about the evolution of car buying & selling models, current trends, compliance for automotive sales reps, & more. Stan focuses on the automotive industry specifically, & helps dealership owners & sales reps improve their processes.
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Filed Under: Podcast, Sales Tagged With: advice for car dealerships, automotive industry, buying a car, car industry, car sales

Why We Started the Podcast (ep. 50)

July 5, 2017

Why We Started the Podcast (ep. 50)

For episode 50, Marcello & Shari sit down to talk about the podcast! They talk about why they started Push Pull Sales & Marketing, what they’ve learned along the way, which tools & resources they use, & how they manage it all.
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Filed Under: Marketing, Podcast, Sales, Self-Improvement Tagged With: how to podcast, how to start a podcast, should i start a podcast, starting a podcast, Why we started the podcast

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