In this episode, Marcello speaks with Deb Calvert, the co-author of Stop Selling and Start Leading. They discuss 5 leadership principles for selling, how to navigate organizational changes, and what buyers respond well to. Deb is also offering the first chapter of the book for free!
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Marcello gives specific examples of which questions to ask & when to ask them in various sales scenarios. The sales industry is continually changing, & what worked in the past won’t necessarily work today. Stay up to date with your tactics & keep improving your sales process.
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Coyte Cooper is a speaker, coach, & an Amazon best-selling author, as well as being a world-class athlete. In this episode, Coyte talks to Marcello about some of the life-lessons that he has learned through wrestling, & how he made the leap from being a professor of Marketing at UNC-Chapel Hill to having a thriving business today. His most recent book, Make Your Mark, outlines how you can achieve massive success & get to the next level. Most people spend their time drifting from thing to thing without purpose & energy, but Coyte shows you how to go “ollin” to achieve your dreams.
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